The story of the Swatch MoonSwatch
Generations and strap changes
- 2025Earthphase Moonshine Gold
Mission to Earthphase Moonshine Gold went on sale on September 8, 2025 at $450.
Navy-blue rubber VELCRO strap with a Bioceramic loop.
- 2024Mission to Earthphase
Swatch introduced the Earthphase display, a rotating Earth complication.
- 2023Moonshine Gold
Mission to the Moon gained a Moonshine Gold seconds hand, sold for one day on 7 March 2023, the day of a full moon.
- 2022Bioceramic MoonSwatch
Launched on 26 March 2022 in 11 Bioceramic models named after solar system bodies, sold only in Swatch stores.
42mm case with 20mm lug width.
Firsts and innovations
The MoonSwatch uses a Bioceramic case and brought the Speedmaster design to a quartz watch priced at US$260.