Maurice Lacroix lug widths

Most Maurice Lacroix watches use a 20 mm lug width: 16 of the 56 Maurice Lacroix references with a listed width in the Smartlet index (29%).

Lug widths at Maurice Lacroix

The Maurice Lacroix story

  1. 2016

    The Aikon collection was launched as a revival of the earlier Calypso line.

  2. 2011

    DKSH Holding acquired a majority stake in the brand.

  3. 2001

    Maurice Lacroix became an independent company, separate from its parent Desco von Schulthess.

  4. 1989

    The company bought Queloz SA, a case maker in Saignelégier, bringing case production in house.

  5. 1975

    Founded in Saignelégier, Switzerland by Desco von Schulthess.

Firsts and innovations

2006. Introduced the ML106 chronograph calibre, the brand's first in-house movement.

Ambassadors over the years

Roger FedererFrom 2004Tennis player

Signed in Zurich in June 2004 as official ambassador, with a contract starting 1 June 2004.

Justin RoseFrom 2009Golfer

Named brand ambassador in May 2009 on a three-year deal with an option to extend.

Bob GeldofFrom 2010Musician and activist

Announced in January 2010 as a face of the Follow Your Convictions campaign.

Jimmy WalesFrom 2010Wikipedia founder

Announced in January 2010 as a face of the Follow Your Convictions campaign.

Jang Dong-gunFrom 2014Actor

The South Korean actor was named brand ambassador at a Beijing gala in July 2014.

Maurice Lacroix collections

FAQ

What lug width do Maurice Lacroix watches use?

20 mm is the most common (29% of Maurice Lacroix references with a listed width), followed by 19 mm and 18 mm.

Do all Maurice Lacroix watches take the same strap size?

No. Maurice Lacroix uses 6 different lug widths across its collections, so check your exact model or reference.

When was Maurice Lacroix founded?

Maurice Lacroix was founded in 1975 in Saignelégier, Switzerland by Desco von Schulthess.

Who are Maurice Lacroix's ambassadors?

Over the years Maurice Lacroix has partnered with Roger Federer (from 2004), Justin Rose (from 2009), Bob Geldof (from 2010), Jimmy Wales (from 2010), Jang Dong-gun (from 2014).

Help

What is lug width?

The gap between the two lugs that hold the strap, in millimetres. A new strap must match it exactly: 20 mm lugs take a 20 mm strap.

Measure it in 30 seconds

  1. Take the strap off, or look at the back of it: many straps print their width.
  2. Measure the inside gap between the lugs with a caliper or a millimetre ruler.
  3. Round to the nearest whole millimetre. Most watches use 18, 20 or 22 mm.

Strap, quick release or system?

Most watches use spring bars, so any strap of the right width fits. Many smartwatches use their own band system instead, such as Apple Watch bands or Garmin QuickFit.